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AI Style Infrastructure

Every AI output, in your Style.
Defined once, use it everywhere.

Your style, captured as 160+ structured blocks across color, type, mood, and voice. Paste it into any AI tool.

Extract My Style — FreeNo account needed · start in secondsSee Gallery →
01 · Extract Stylefrom image or text
HALE brand guideline hale-brand-guideline.png
Describe a style, or drop a reference…Extract →
106 style items extracted
Color Palette
Mood & Personality
CalmCleanMinimalistConfident
Spatial Structure
Balance78%
Symmetry88%
Render
toneSoft
blacksLifted
Light & Shadow
SoftStudio keyLeaf shadow
Shape Language
GeometricGrid-ledRestrained
Line & Stroke
weightHairline
rulesStructural
Surface & Material
cartonMatte
glassFrosted
Perspective
FrontalVertical axisNear-symmetry
Composition
focusSingle hero
densityAiry
Texture & Pattern
Paper grainSoft-touchMicro-texture
Atmosphere
lightEven
hazeNone

Define Style Once.
Use Everywhere.

ChatGPT
Claude
Gemini
Midjourney
Flux
Model-Optimized
Copy-Paste Portable
STYLE.md Export
160+ Style Blocks across 20 sections
Output FormatMedium, platform, aspect ratio, creative discipline
Mood & PersonalityEnergy, emotional bias, narrative, humor register
ColorsPalette with hex codes, roles, weights, gradients
TypographyFont family, weights, hierarchy, case, scale
Light & ShadowLighting mood, key light, atmosphere, film grading
Voice & LanguageFormality, vocabulary, sentence length, pacing
Spatial StructurePerspective, focal structure, layout axis, density
Camera & MotionShot size, angle, DOF, lens, film stock, movement
Shape LanguageShape basis, primitives, edges, silhouette
Container & BoundaryContainer shape, corners, padding, edge behavior
Line & Stroke SystemStroke usage, weight, consistency, joins
Surface & MaterialTexture, material simulation, imperfection, micro-detail
Post-processingTone curve, grain, sharpening, render style
Background & EnvironmentBackground type, environment mood, props
Artistic MediumsPhysical medium, illustrative technique
UI & WebColor theme, elevation, buttons, icons, navigation
ReferencesCultural references, temporal era, reference brands
InspirationReference image URLs
GuardrailsAvoided visuals, colors, words, conditional logic
Custom Style ItemsFree-form key-value pairs for rules that don't fit elsewhere

Built For

Creatives who use AI professionally and need their style to stay intact — every generation, every time.

AI Copywriters

Lock your voice — prompt after prompt.

AI Product Designers

Define your UI/UX design system for AI-generated assets.

AI Art Directors

Consistent lighting and mood for high-end AI production.

AI Graphic Designers

Your visual language, replicated in every output.

AI Video + XR

Persistent style direction for generative video and extended reality. Your visual DNA, across every emerging medium.

Frequently Asked Questions

What is a StyleRef?

A StyleRef is a structured style specification — a compact, copy-pasteable block of text that defines your creative style across dimensions like tone, color, typography, mood, and constraints. Build it once, paste it into any AI tool.

Does it work with ChatGPT, Claude, and Gemini?

Yes. StyleRef generates model-optimized formats — select 'AI Tools' for ChatGPT and Gemini; 'STYLE.md' for coding agents like Cursor, Codex, Claude Code and projects; 'FLUX' for FLUX image generation; 'Midjourney' for Midjourney.

What is a style block?

Style blocks are the individual building units of a StyleRef. Each block covers a specific dimension of your style — Color Palette, Tone of Voice, Typography, Mood, Output Format. StyleRef includes 160+ blocks across 20 sections.

How is StyleRef different from a system prompt?

A system prompt is a broad instruction. A StyleRef is a structured, machine-readable style specification with enforced priority rules — designed to override default AI tone and aesthetic drift, not just guide it.

Can StyleRef extract a style from an image or document?

Yes. StyleRef includes an extraction feature that analyzes a reference — an image, copy, brand guidelines, or documents — and extracts its characteristics into structured style blocks, ready to reuse in any AI generation.

Is StyleRef free?

StyleRef has a free tier. Paid plans unlock additional style blocks, advanced extraction model, and multiple saved StyleRefs.

Your Style. Structured.
Portable. Persistent.

Build your StyleRef in minutes. Paste it into any AI tool. Get consistent results — time after time.
Create Your StyleRef — FreeNo account needed — start building in seconds
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